ARTI
The
ARTI
Story -
Creating Buzz and Partnerships in Luxury Pickleball
The Challenge
ARTI launched in Dallas as a luxury pickleball brand designed for players who value bothperformance and style. As a new startup, they needed a structured marketing strategy to establish their presence, drive engagement and sales, and put paddles in players’ hands. That’s where Boost Your Brand stepped in.
Our Strategy &
Services Provided:
- Full-Service Marketing Takeover – Developing and executing a comprehensive strategy to establish and scale ARTI.
- Local Partnerships & Brand Collaborations – Aligning with high-profile venues and key players to integrate ARTI into the Dallas pickleball scene.
- Influencer Program Development – Creating an influencer network to get ARTI paddles in the hands of influential players.
- Grassroots Activations – Organizing community events and real-world experiences to build brand affinity.
- Sales Growth Strategy – Leveraging digital and in-person
Our approach focused on authenticity, strategic placements, and high-impact activations to position ARTI as the go-to brand in luxury pickleball.
The Impact
BYB’s marketing efforts turned ARTI from a concept into a fast-growing luxury pickleball brand with a strong presence in both the local and national pickleball community.
🔥 Established ARTI as a premium name in the Dallas pickleball scene
🔥 Built & launched an influencer program, putting paddles in the hands of key players
🔥 Executed high-value local partnerships to elevate brand awareness
🔥 Achieved the highest social media engagement the brand has ever seen
The Takeaway
With the right strategy, even a new brand can dominate its niche, create demand, and become a must-have name in the industry.
Turn your marketing strategy into undeniable success. 🚀
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